LeBron James joins Barbie world as first pro athlete Ken doll

Basketball legend LeBron James has been immortalized as the first male professional athlete in the form of a Ken doll by Mattel Inc. The LeBron Ken doll, part of the “Kenbassador” series, features James in a blue-and-white letterman’s jacket with personalized details and accessories. Priced at $75, the doll will be available for purchase starting Monday.